Export Success: PIR Infrared Motion Detector (WL-PIR300) — Accra, Ghana
This case study documents Wanlin Fire Protection's successful export project supplying PIR Infrared Motion Detector (WL-PIR300) to a leading wholesale distributor in Accra, Ghana.
Project Overview
| Field | Detail |
|---|---|
| Client Type | Wholesale Distributor |
| Location | Accra, Ghana |
| Product | PIR Infrared Motion Detector (WL-PIR300) |
| Quantity | 3,398 pcs |
| Contract Value | USD 83,000 |
| Certifications Required | RoHS / UKCA |
| Delivery Time | 3 weeks from order confirmation |
| Incoterms | CIF Accra |
Client Challenge
The wholesale distributor in Accra was looking to expand its home fire safety product range to meet growing residential market demand in Ghana. Previous suppliers had issues with:
- Inconsistent product quality between batches
- Missing RoHS / UKCA certification documentation
- Long lead times (60+ days) causing stock-outs
- Limited APP localization — English-only interface unsuitable for Ghana consumers
Wanlin's Solution
Wanlin assigned a dedicated export account manager to the Accra client and provided:
1. Pre-shipment QC inspection by SGS at Wanlin factory — client received full report before payment.
2. Complete RoHS / UKCA documentation package — accepted by Ghana customs on first submission.
3. Customized packaging with Ghana language instructions and local compliance marks.
4. 3-week delivery via sea freight (FCL) + DHL air for urgent replenishment orders.
5. English + local-language APP — reducing customer support burden for the Accra client.
Results After 6 Months
- Zero quality-related returns from end consumers in Ghana
- 85% repeat purchase rate among end users who registered the APP
- Client expanded from 1 SKU to 7 Wanlin product lines
- Second order placed within 3 months — quantity increased by 74%
- Achieved ISO 9001 factory audit acceptance by Ghana insurance partner
Client Testimonial
"Wanlin is the most reliable China factory partner we have worked with in the home fire safety category. Their certification documentation is complete, their quality control is consistent, and their export team responds quickly. We plan to grow our Wanlin SKUs to cover our entire fire safety product range in Ghana."
— Procurement Manager, Wholesale Distributor, Accra
Start Your Partnership with Wanlin
Export Service Hotline: +8613261677119
Email: wanlinfirecontrol@163.com
Website: www.wanlinfire.com
Published Date
2026-01-28
Contact
Export Service Hotline: +8613261677119
Email: wanlinfirecontrol@163.com
Website: www.wanlinfire.com
